The announcement of the sixth generation iPhone in September launched a mass frenzy for manufacturers as third parties fought to quickly develop and release peripherals and accessories. This was especially necessary as the iPhone 5 is eighteen percent thinner and twenty percent lighter than its predecessor, the iPhone 4S. At just seven point six millimetres…
The iPod is the most popular portable music player of all time with over 300 million sales and was the product line that truly transformed Apple’s fortunes. It was the catalyst that helped start its growth to becoming the most valuable company in the world. For comparison, the Sony Walkman series is estimated to have…
Yesterday Tim Cook and Phil Schiller, Apple’s CEO and senior VP of worldwide product marketing respectively, announced three updated products and one new product at the Apple launch event in San Jose, California. The new Mac Mini, iMac, iPad Mini and fourth generation iPad were all showcased to the invited guests and wider online audience….
